Keema Possibilities: Turning Pain Into Purpose
- Kami Redd
- Jan 20
- 4 min read

From the Classroom to the Calling
For Keema Possibilities, entrepreneurship began not with a business plan, but with a fire in her spirit—a knowing that her voice and vision were meant for something greater. While teaching once fulfilled her, Keema felt called to serve on a deeper level. That calling was tested early. In 2018, she lost her home just after starting her business journey. But instead of giving up, she found purpose in the pain. “This wasn’t just about me anymore,” Keema says. “I knew I had to rise so others could see what rising looks like.”
Today, she is the founder of Planning With Possibilities, a personal development company focused on helping others transform setbacks into stepping stones. Her life is the blueprint.
Resilience by Design
Keema's biggest challenges didn’t just shape her—they refined her. Losing her home, her father, and her brother all in a short period could have left her in defeat. Instead, she turned adversity into fuel. Grief and faith shared space in her home office as she carried both her losses and her vision every day.
“I leaned on God, my tribe, and the undeniable power of my purpose,” she shares. Her company became more than a brand—it became a beacon, showing others that healing, hope, and rebuilding are not just possible, they’re necessary.
The Power of Inner Work
Before leading others, Keema did the work to lead herself. She credits her personal development journey—mirror work, affirmations, and mindset shifts—as the foundation for her business leadership. She practiced standing in her truth, repeating “I Am” statements, and telling her story until it no longer hurt.
She developed her voice by rehearsing it in solitude and invested in coaching programs that expanded her self-worth and her skill set. “I lead with compassion because I know what it feels like to be unseen,” she says. “And I coach others with possibility because I remember when I felt like I had none.”
Principle-Centered Balance
Balancing family, business, and personal wellness is a challenge Keema meets with intention. Her approach? Principle-centered living. “I built my life around the values that matter most to me,” she explains. This means setting schedules that prioritize both work and family, honoring her boundaries, and staying true to her vision.
She doesn’t just pencil in family time—she protects it. “When your values lead, everything aligns,” she says.

Mentors Who Made a Mark
Keema credits legendary voices like Lisa Nichols, Les Brown, and the late Bob Proctor for shaping her mindset. Bob taught her that success had no face, and that greatness wasn't limited by background. Lisa Nichols showed her that being once broken didn’t mean being beyond repair. And Les Brown’s booming voice echoed through the moments she doubted herself.
But her most powerful mirror was her own family. “They taught me to clean up my side of the street,” Keema says. “They made me look within.”
Her accountability sisters—friends she met during the pandemic—also became part of her success equation. “These women challenged me, uplifted me, and held space for me,” she says. “They’ve seen me through every season.”
Innovation Through Transparency
The most innovative part of Keema’s business isn’t a product—it’s her transparency. She turns her life’s hardest lessons into empowerment tools for others. “The things that almost broke me became the foundation of my mission,” she explains. Her products—journals, books, and coaching programs—are born from experience, not theory.
She doesn't sugarcoat pain. She reframes it. "Your pain doesn't define you," she says. "It refines you."
Legacy as a Black Woman
Keema carries her identity as a Black woman with pride and responsibility. “My ancestors didn’t just die for me to vote,” she says. “They died for me to live—fully, boldly, and without apology.”
Every move she makes in business is rooted in legacy. She breaks generational cycles, opens doors, and shows others that their story matters. “I am my ancestors’ wildest dreams—and someone else is going to stand on my shoulders too.”
Vision for the Future
Keema sees her brand evolving into a global source of light. She envisions traveling the world 317 days a year, teaching possibility, speaking truth, and building community through her books, journals, and speaking engagements. She also dreams of building a nonprofit that creates jobs, homes, and new opportunities for the people of New York City.
“I want my journals and programs to be medicine for people’s hardest moments,” she says. “Reminders that they’re not alone—and that they’re enough.”

A Message to Young Black Women
To young Black women walking the path of entrepreneurship, Keema offers these words:
“Put yourself at the front of your own line. Do it for us. Your light is needed, your voice is sacred, and your journey is not in vain. Your power is in your truth. Keep walking, keep believing, and stop waiting for permission to show up fully.”
Connect with Keema Possibilities
📧 Email: itsmekeema@icloud.com
🌐 Website: linktr.ee/ItsmeKeema
📘 Facebook: Keema Possibilities
📘 Group: Keema's Facebook Group
📱 Instagram: @itsme_keema
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